Have you ever been browsing through your phone and suddenly received a text message that totally stopped what you were doing until you acknowledged it? If so, you received a push notification. Push notifications allow apps to instantly transmit messages without the app having to be open first. They can even display messages on your lock screen as a banner so you’ll be current the next time you pick up your smartphone. Read more about the Samsung Galaxy Note 4 at iiNet and find out about its features and the available packages.

When a device receives a push notification, an application icon and a message appear in the information bar or a separate screen pops up to display the message. Apps will usually ask if you want to receive push notifications upon your first time opening them, and this is the time to decide whether you want the most up to date information from the app available at all times. Push notifications can usually be toggled on and off from inside an app, but while they are active they can deliver a number of benefits.

Push Notification

Push Notification

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The most common use for push notifications is as an advertising effort. Push notifications appear on top of whatever you’re doing to command your attention, making them a highly effective tool for companies to connect with their customers. Businesses find this technique so effective that they will often offer special deals or other considerations for agreeing to receive push notifications on your phone.

Updates

Push notifications can also be used to share updates at a moment’s notice. For instance, an app for a favorite show can instantly alert you to new episodes, program notes or plot developments. Another common use for push notifications in this context is to provide updates on sports scores or team transactions.

Alerts

Push notifications are also an outstanding way to alert subscribers to emergencies. For example, weather apps will typically warn users of strongly inclement weather beforehand and transit apps will provide alerts regarding traffic events and expected delays. Schools often use push notifications to contact parents with urgent messages such as school closings and other vital information.


The guaranteed visibility of push notifications makes them a valuable tool for many purposes. Signing up for push notifications is not unlike joining a club, as when you do you’ll receive exclusive offers or valuable information that you simply might not have access to otherwise. Where an email can feel impersonal and unimportant, push notifications are designed to engage the reader and inspire action on their part, even if it’s just to close the notification.