Asus via its Weibo account has revealed that it’s going to launch the new ZenFone-series of smartphones in the Chinese market on 11th April next month. Originally announced at CES back in January this year, the ZenFone line-up includes ZenFone 4, ZenFone 5 and ZenFone 6 smartphones. All these Asus ZenFone smartphones comes powered by Intel Atom Z2520 processors and pack some enticing specifications.

Asus Zenfone 5

Asus Zenfone 5

Pricing of the smartphones for the Chinese market are not clear at the moment as the company has also not revealed any information regarding this, but the rumours are rife that it will likely be around $100 for ZenFone 4, $150 for ZenFone 5 and $200 for ZenFone 6 for $199.99.

On the specifications front, the Asus ZenFone 4 comes with a 4-inch WVGA display, and includes 5MP rear camera, 0.3MP front camera, and 1170 mAh battery. It is powered by 1.2GHz Intel Atom Z2520 processor.

On the other hand, the Asus ZenFone 5 packs a 5-inch HD display, 8MP rear camera, 2MP front camera, 1GB of RAM, 2050 mAh battery and 2GHz Intel Atom Z2580 processor.

As far as Asus ZenFone 6 is concerned, it boasts a 6-inch HD display, and comes packed with 2GHz Intel Atom Z2580 processor, 1GB of RAM, 13MP rear camera, 2MP front camera, and a long lasting 3230 mAh battery.

All these phones currently run on Android 4.3 Jelly Bean platform, but Asus has promised to roll out Android 4.4 KitKat update in coming month for all these devices. Asus has also included the new Zen UI on the phones, which features simplified icons, menus, and a Google Now knockoff called What’s Next.