After the launch of Moto X smartphone, Motorola CEO Dennis Woodside has revealed that the company is now looking forward to release cheaper version of Moto X smartphone in coming months for US pre-paid users and selected emerging markets across the world. According to him, the working on cheaper Moto X is already started.
In an interview with CNET, Motorola CEO Dennis Woodside said:
The experience of devices you can get for less than $200 is subpar right now and we want everyone to have access to affordable smartphones. I want Motorola to be able to offer cutting edge technology at an affordable price, so that cost-conscious consumers don’t have to choose between spending a lot of money on a device or buying older, outdated technology.
However there is no word on the specifications of the cheaper Moto X, but the company is highly expected to strip-down the display size, RAM and internal storage to reduce the cost.
With the plan to launch cheaper Moto X, Motorola seems to be following the steps of rivals like Samsung and Nokia who often introduce the mini and stripped down versions of their flagship device. While Samsung has released Samsung Galaxy S4 Mini–a stripped down version of flagship Galaxy S4 for emerging markets, Nokia is following the same approach with its Lumia line of products.