Intex, the home grown company better known for making computer peripherals, has introduced a new entry-level Android smartphone in the Indian market today. Dubbed as Intex Cloud X3, this dual-SIM smartphone features 3.5-inch HVGA display and is officially priced at INR Rs.3,790.

Intex Cloud X3

Intex Cloud X3

According to the company, running on Android 4.2 Jelly Bean platform, Intex Cloud X3 comes packed with a 1GHz dual-core MediaTek MT6572 processor, 256MB RAM, 115MB of internal storage and 1450 mAh battery.

Among the other specificatiobs, it includes 2MP rear camera, WI-Fi, Bluetooth, GPS and microSD card slot for expanding memory up to 32GB.

At the launch, this is what Sanjay Kumar Kalirona, GM-Mobility Division, Intex Technologies, said:

The smartphone market in India is poised to see a robust growth where the major contribution will be seen from the entry level smartphone users. Building on this burgeoning market, Intex offers its latest smartphone Cloud X3 that is especially designed to meet the need of entry level users who would like to migrate to a more sophisticated mobile experience.

Commenting on the tie-up with Intex, Finbarr Moynihan, General Manager – Business Development, MediaTek Inc, said:

Our association with Intex Mobile has helped us contribute to the growth story of the booming smartphone of the country and we are delighted that India’s leading mobile brand has chosen MediaTek to power its mobile smartphones. MediaTek continues to drive the democratization of smartphones by re-defining the entry level segment, moving the baseline to dual-core processing with the MT6572.

The new Intex Cloud X3 comes in two colour variants–Black and White. It is now available for purchase from 15,000 plus distributors, more than 40 INTEX SQUARES (exclusive retail stores), several hypermarkets and leading e-commerces across the country.

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