With the prevalence of the internet, there will continue to be a growing need for web designers. You will still have competition out there, so make sure you’re always one step ahead of the other designers around you. Here are three things you can do to get ahead in the game.

Tips for Successful Web Design

Tips for Successful Web Design

1. Have Two Portfolios Prepared

In this day and age, technology and the internet are obviously taking precedence over paper/hard copies; but that doesn’t mean you should ditch them entirely. Have a neatly organized and professional portfolio in your hands when you walk into interviews and meetings. There are different ways to accomplish and everyone will give you their own advice; but one important tip to remember is to have the different kinds of designs clearly separated and labeled with dividers.

Online portfolios have become crucial as well, as some people will just want a link to view your work online. See if someone in your field can recommend a good site that helps make portfolios, or—hey!—just build it yourself!

Finally, keep in mind that portfolios aren’t just for showcasing your work. Also include (maybe in the very back) your resume and a sheet with your references.

2. Have a Good Grasp on Writing

Creating the actual text content on a webpage is often left up to a writer; this isn’t typically part of a web designer’s job. However, that doesn’t mean it wouldn’t help to know how to do it! No one is asking you to become a professional writer, but be sure you know the basics of the English language—grammar, spelling, punctuation, syntax—just in case. Since attention to detail is already such a huge factor in web design, you shouldn’t have too much trouble paying extra special attention to your writing.

3. Highlight the Topics that Matter, but Always Show Your Versatility

If you’re going after a web design job working for a technology company, make sure you’re prepared to show them other technological sites you created. If you’re applying to create a web page for a restaurant, have one of those from your past ready as well. Show them that you know how to do something in their field.

There’s something else that can show your strengths, however: Demonstrating to your potential new client that you can create literally anything. Don’t limit yourself! Since the work you will get is often based on word of mouth alone, who knows? Showing that restaurant owner the page you designed for a doctor may just come in handy for the owner’s doctor friend, who is looking for a new website himself!

Sometimes you’ll run into a slight problem: You don’t have the necessary materials needed for a job you want. If that’s the case, you can always create a “spec” web layout. Just be sure that in your portfolio, it’s clearly labeled as such so that the client knows you did it of your own volition.


If you prepare yourself with a great online and hard copy portfolio, smart writing, and flexibility in your designs, you’ll be landing amazing web design gigs in no time!